For F*cks Sake
FFS.SPF was born from frustration—specifically, the moment when a killer session in the ocean coincides with a scorching sunburn and permanent skin damage. Our founder, a lifelong surfer, had the realisation that conventional sunscreens were failing two crucial ways:
they were causing skin cancer from the over-use of chemicals and they were harming the reefs that create the waves we love.
The response was a simple, profane exclamation—”FFS!”—followed by the determination to create a better solution.
OUR RANGE
Through collaboration with marine biologists, professional surfers, and sustainable chemists, FFS.SPF developed formulations that could withstand hours in tropical lineups without compromising reef health. What began as a solution for a small group of traveling surfers has grown into a movement connecting core surf culture with a product that does the damn job it’s meant to while treating our ocean with the respect she deserves !

WORN PATROL
50+ SPF
125ML
Heavy-duty zinc formula for tropical surf trips and extreme sun exposure

REEF-UGEE
50+ SPF
85 ML
Travel-size protection meeting global carry-on regulations

BRAZEN FACE
50+ SPF
20 G
Travel-size protection meeting global carry-on regulations
No Reef Grief
Our commitment to creating reef-safe products isn’t a marketing gimmick but a foundational principle. We recognise that the environments where we surf are fragile ecosystems deserving protection. Every product we create undergoes rigorous testing to ensure it meets the highest environmental standards, particularly regarding coral reef safety. We use sustainable packaging, support ocean conservation initiatives, and continuously seek ways to reduce our ecological footprint.
No Frills, No Spills
At FFS.SPF, we believe sun protection should be as reliable as your favourite board in overhead surf. Our products enable endless exploration by offering uncompromising skin protection that respects marine environments. We’re not interested in being everything to everyone; we’re committed to serving the core surf community with products that match their performance demands and environmental values
Authentic Transparency
FFS.SPF celebrates surfing’s true essence—the pursuit of perfect waves in untouched locations. We reject the commercialised version of surf culture and instead embrace the raw, salt-crusted reality of dawn sessions, road trips, and the endless search for perfect waves. Authenticity extends to our business practices—we’re transparent about our ingredients, manufacture processes, and environmental impact.
Tested in the Harsh Lands.
We understand that core surfers demand products that perform in extreme conditions. Our sunscreens are developed and tested by professional surfers to ensure they withstand hours in the water, intense sun exposure, and the harshest elements nature can deliver. We never sacrifice protection or environmental standards for convenience or cost.
Meet the Team

Paul van Kan
Marketing Manager

Venus Chedraui
Designer / Strategy
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See what surfers say
Experience the best surf shops on FFS.SPF

Bro, this sunscreen is so good. Works flawlessly and love the branding.
Mark, pro surfer

FFS, love your sunscreen. Feels amazing on my skin.
Sarah, beginner surfer

I love getting coned while wearing this SPF. The BEST !!!
Jake, experienced surfer
Contact Us
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